Google BERT
Online Marketing SEO

Meet Google’s BERT

 Google’s A.I. bot just got a huge upgrade with their newest algorithm called “BERT”. Who is BERT? It’s more of a question of WHAT is BERT? It actually stan...

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Online Marketing

Trends in Mortgage Marketing

Important Marketing Trends in the Mortgage Industry As the millennial generation has come of age, marketing for the mortgage industry has shifted. This is because millennials...

email marketing
Online Marketing

Why is Email Marketing so Effective

How Effective is Email Marketing? Email marketing is an important digital marketing technique. However, it is often overlooked by companies who believe that its effectivenes...

9 SEO stats you should be aware of - Reverse Focus
Online Marketing SEO

9 SEO Stats You Should Know

9 SEO Stats You Should Know In the modern era, mortgage companies need to have an effective search engine optimization strategy in order to make sure that they rank high on se...

digital-marketing-mistakes-to-avoid
Online Marketing

4 Digital Marketing Mistakes to Avoid

Digital Marketing Mistakes to Avoid Digital marketing becomes more and more important every single year. However, despite the fact that digital marketing continues to rise in ...

inbound marketing reverse focus
Online Marketing

Marketing for Beginners: Inbound vs. Outbound

Why Inbound Marketing is so Much More Effective Than Traditional Outbound Marketing When it comes to marketing, most companies have two primary options: inbound marketing and ...

searching-the-web
Lead Generation Online Marketing

Does your website help pay the bills?

The Purpose Of A Website Is To Make Money. Specifically, the purpose of a website is to make enough money to justify its existence. If you spend $100 a year on your website, y...

1st-Google-Ranking
Online Marketing SEO

How to Use Analytics To See ROI

You’ve got a website set up, an email list you’re emailing every week, advertisements on search engines and social media, you’re doing everything right. You’ve read every digi...

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Branding Online Marketing

Best branding for your business

Branding is both a hot topic and an inexact science. It’s no wonder that there are so many choices when it comes to choosing a creative team to help you share your story with ...

reverse-mortgage-search-in-blue
Online Marketing SEO

20 SEO tricks you can DIY

SEO can feel like an intimidating topic. There are truckloads of SEO information available. Because of that, it can be hard to know which tips actually work and which tips are...